The United States Navy recently made its debut in the mobile health market with the launch of its Anatomy Study Guide App which aims to aide aspiring medical students. Lowe Campell Ewald, the Navy’s ad agency, explained that the app, which is available for both iPhones and Droids, “will serve as a relevant tool to help students with their studies and remind them that the U.S. Navy supports their goals.” The Navy hopes this free app will bring it to “the forefront of medical career paths,” by serving as a reference guide for both those entering into the medical field and those already practicing in healthcare. The app incorporates 3-D interactive designs, allowing for “an enhanced learning experience of the human anatomy,” as well as testing, note-taking, and sharing functionalities.
“The app is an incredible tool,” said Cmdr. Bradley Kluegel, director of the Navy’s medical programs division for Navy Recruiting Command. “This tool will be immediately beneficial in practice for both future healthcare professionals and current practitioners. Additionally, it will be a tremendous asset for our team of medical program recruiters as they discuss Navy opportunities with future Navy physicians and other healthcare professionals.”